One of the common discussions I have with industry folks is around the disconnect between marketing and food safety. The good food safety people will remain nameless, but a few times a year I hear at a meeting or via email/text/DM that someone in their organization doesn’t get food safety and puts stuff out without thinking of consequences.
John Bassett, friend of the blog (and pod) you can find him at @foodriskguy on Twitter, a great food safety risk assessment dude called out some folks at My Food Bag NZ (a Blue Apron-type meal service) for missing the mark on their messaging.
Back in my home land and surprised to see @MPI_NZ hasn’t got the non washing of poultry message through, in this campy conscious country! Sort it out @MyFoodBagNZ #foodsafety pic.twitter.com/zbvQApDs1Y
— John Bassett (@FoodRiskGuy) December 25, 2018
The good folks at My Food Bag responded with a canned response. I’d rather hear from their food safety folks.
Hi John, thanks for your message – that is certainly something to look into for next year as we hadn’t considered that for this years recipe card! We appreciate you bringing it to our attention as food safety is so important to us. Have a very Merry Christmas! 🙂 – Cat Candy Cane
— My Food Bag NZ (@MyFoodBagNZ) December 25, 2018